Professional Development Session: How Much is Mediocrity Costing You?

Tuesday, November 20
5:00pm - 7:00pm

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How Much is Mediocrity Costing You?

Are you selling in the manner that you’ve always been told is the way to do it?  Do you play by the rules?  When it comes to selling, many are taught the same things:  Ask questions.  Make polished presentations.  Overcome objections.  The problem is that most people in a selling position execute what amounts to a mediocre approach in a mediocre fashion – ultimately sounding like every other salesperson out there.  Face it, your customers have heard it all before, so how are you being different in both your approach and execution?  How can you break the rules and become exceptional in the selling process?  This talk gives a breakdown of the two opposing systems at play in the sales process, and introduces an alternative approach that will serve your self-interests better, while providing better results.  If you have ever wanted to learn more about how underlying issues and attitudes can affect the sales process, and ultimately how your potential mediocrity is costing you, you’ll find the information provided compelling.  How many of your business problems would vanish if you had more sales?

5:00pm: Registration and networking in the Coterie Bar
5:30pm: "How Much is Mediocrity Costing You?" presented by James Alberson of Sandler Training
6:20pm - 7:00pm: Networking in the Coterie Bar

Tickets: $28 per person includes admission to the presentation, 2 drinks form the Coterie Bar and small bites.

Coterie Worklounge Member Perk: A limited number of complimentary tickets are available for members. Please email the CW team to reserve a ticket to this event.

James Alberson

James Alberson


About the Speaker

James Alberson is the Owner and Principal of Top Tier Training & Development, Inc, a Sandler Training Licensee, operating in the Seattle Metropolitan area. A national sales expert and business speaker, James is strongly committed to guiding CEO’s, business owners, sales executives, and their teams to higher revenues, increased profit margins, and greater personal and professional growth.

In 2010, James opened the Sandler Training center in the Seattle area to pursue his passion to help others maximize their business performance.” With 20 years of sales, sales management, and sales training experience, and having held leadership positions with companies ranging in status from start-up to Fortune 500, James’ varied experience allows him to relate in some manner to the great majority of the sales issues, problems, and situations his clients currently face. He has consulted with hundreds of business owners and presidents and has trained hundreds of salespeople in various industries. Executives find value in James’ ability to develop and validate sales strategy, implement consistent and repeatable front-end sales processes, get and keep the best-of-the-best sales staff, and impart lifelong skills necessary to be a successful sales leader and sales professional.

As a Sandler Training Franchisee, James has been the recipient of the Rising Star, Bronze, Silver, Gold, and Platinum awards, and is a sought-after speaker keynote speaker for corporations, entrepreneurs, business, and industry associations on sales, management, and professional and personal growth topics. James graduated at the top of his class with a M.B.A. in Marketing from the Purdue University and has a B.S. in Computer Technology from Purdue as well.

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Suzette Sparks